Media Tip #4: Use high-quality graphics!

Posted: December 10th, 2008

Here it comes to the question of how can you undermine your professionalism as a presenter most efficiently. There are three ways to do this well: (1) use many PowerPoint clip arts; (2) download logos and low resolution images from the Internet; and (3) integrate cartoonish line into every slide.
If you want to create good slides, take your own images of real people. Why of real people? People connect to your audience emotionally—a cartoon doesn’t. So, what can you do if you have no time to take pictures of your own? You can easily buy stock photography for $3 at iStockphoto.com in suitable resolution. If you do not want to spend $3, cancel the presentation. Compare below Figure 1 with Figure 2-5—no explanation necessary!

Figure 1: Text slide using a PPT template background which reduces readability

Figure 1: Text slide using a PPT template background which reduces readability


Now, lets see how we can visualize the same content:
Figure 2: Visualizing progress in imaging

Figure 2: Visualizing progress in imaging


Figure 3: Visualizing progress in decision support systems

Figure 3: Visualizing progress in decision support systems


Figure 4: Visualizing progress in restorative dentistry

Figure 4: Visualizing progress in restorative dentistry


Figure 5: Visualizing progress in patient charts

Figure 5: Visualizing progress in patient charts

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